White Papers

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  1. XML and the College Website
    When it comes to web content management, there are no greater challenges than Repurposing Content and template controlled publishing. Is XML, combined with XSL, the ideal way to tame the beast? The focus of this white paper is to discuss the benefits and look at how a college or university can improve its web content management using this powerful technology.
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  2. Search Engine Optimization and Web Content Management, A Very Powerful Force
    A white paper discussing the misconceptions, benefits, and strategies behind one of the most effective marketing tactics in today's online world, and how combined with a web content management solution, it becomes a very powerful force.
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  3. How to Evaluate Web Content Management Solutions for Higher Education... and Avoid Overspending
    A white paper outlining the solution evaluation process including an in-depth needs assessment, the areas that can lead to overspending, and the essential features required of a web content management solution for higher education institutions.
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  4. RSS-Jumping Communication Hurdles
    RSS, a quickly emerging web communications technology, is a simple way to jump over the obstacles that stand between you and those with whom you want and need to communicate. It's critical that you understand the immediate, practical applications of RSS as it relates to helping your college or university make the online connection.
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  5. Heroes of the Web
    A white paper addressing the extraordinary efforts made by those individuals responsible for maintaining content on higher educational websites and the critical role these institutional sites play on the World Wide Web.
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  6. The OmniUpdate Advantage
    By better understanding the OmniUpdate advantages, you'll learn why other institutions have found OmniUpdate to be not only the "smart choice", but the "safe choice" and "contemporary choice" for addressing their web content management needs.
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  7. Breaking Down the Barriers to Maintaining the Institutional Website
    The typical institutional website has ballooned in size and complexity beyond the point of being easily maintained by a web manager or even a small group of web administration staff. Compounding the problem further, budget cuts, limited IT resources and today's focus on larger system requirements (e.g., ERP and automated administrative processes), have left core websites and their critical information with insufficient systems, tools and manpower to fulfill their basic educational mission. Learn what a content management system (CMS) is and how it can address the issues of maintaining an institutional website.
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