Communicating effectively with your audience is critical. You need to send newsletters, announcements, promotions, and other important forms of information electronically. And, you want it to be as easy as possible. Now, you can create, send, and manage your marketing emails within OU Campus with Email Campaign Manager.
OmniUpdate will help you get started. We know designing responsive emails that work in multiple email clients is tricky; often it is much more complicated than designing a web page. So, we include a responsive, email template that renders on all devices and is modifiable to match your institution's brand. In addition, we'll help set up and transport your initial subscriber lists. And, don't worry, when subscribers "opt-out," it is easily managed and maintained in the system, keeping you compliant with anti-spam laws.
New subscribers can sign up for your emails using OmniUpdate's LDP Forms. Prompt your site visitors to subscribe by placing form assets anywhere on your website, and LDP will automatically add new subscribers to the appropriate list.
You can easily monitor the results of all of your campaigns, including opens, bounces,
link activity, and more. Use the data to drive effective and relevant email campaigns
for your institution every time!
For more information, contact firstname.lastname@example.org.