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Blog

  • Content Management

    Small Web Team: When Buying a CMS Makes Sense (Part I)

    Some institutions simply need to get their current site up and running with a CMS as quickly as possible. This need for speed is often driven by a higher institutional mandate such as improving site security or web accessibility, adding mobile or online catalog capabilities, or simply getting their content and branding under control. Their current solution may lack the functionality to get it done quickly or is simply too difficult for their content contributors to use.

  • Content Management

    Ready to Join the Social Media Mashup?

    In today's social world, media feeds are scattered and visitors have to navigate away from your website to get the latest scoop. Why not keep them on your site to get updates? Our newest module for our OU Campus web content management system does just that. OU Mashup creates an interactive focal point for social engagement on your website.

  • Technology & Development

    Tarrant County College Engages Students with a Mobile App

    Soon after the Tarrant County College web team launched a new website in 2009, students and administrators began asking, "Why isn't the site mobile-friendly?" Visits to the college's website from mobile devices shot up a whopping 16 percent in the eight-month period between August 2012 and March 2013. They weren't the only college in this situation.

  • Content Management

    Why Pick a CMS Designed Exclusively for Higher Ed? It's Just Common Sense!

    We are often asked why we offer our web CMS exclusively to higher education. Our CMS technology would work for any type of industry. And, clearly, more potential business prospects should equal more and bigger sales. But more and bigger isn't always better. At OmniUpdate, we are intentionally focused. We are strategically unique among CMS providers.

  • Marketing & Recruitment

    Tackling Higher Ed Digital Marketing Challenges

    Higher Education Marketing offers digital marketing services to higher education institutions, including analytics, search engine optimization, pay-per-click marketing, social media marketing, website design, and branding. The company’s CEO Philippe Taza offers insight into the value that effective implementation and management of advanced digital marketing strategy and tactics can bring to higher ed institutions.

  • News & Events

    An Amazing OUTC14 Adventure Was Had By All

    The 2014 OmniUpdate User Training Conference was fabulous! Everyone learned more this year than ever and had even more fun in the process. Nathan Gerber from Utah Valley University gave a stellar keynote and attendees participated in sessions with speakers from 15 colleges and universities. Without a doubt, our higher ed customers and partners were the highlight of the conference. This year more than 225 attended, and they were awesome!

  • News & Events

    OmniUpdate Blog Ambassador Program Makes Its Debut

    We love to see and hear about your web-related stories, and we’d love to share with the world the remarkable things that you are doing at your institution. To give you a little incentive, we are introducing a Blog Ambassador Program. Anyone can contribute to our blog, but if you agree in advance to write a post at least 4 times this year, we’ll give you one free registration, including all workshops, to the 2015 User Training Conference. That's a value of nearly $1,500. It's that simple.

  • Marketing & Recruitment, Content Management

    Degree Web Pages: Making the Case for Value vs. Investment in Education

    mStoner is a brand and strategy organization offering expertise in higher ed web communication, design, and development. Their goal is to help their clients to motivate, communicate, and inspire. Doug Gapinski, strategist at mStoner, offers some great insight on the challenges faced by their clients and gives sound advice on where to focus your web efforts when making the case for value versus investment in education.

  • News & Events

    OUTC14: Amazing Sessions, Workshops, Networking - and Burgers?

    The 2014 OmniUpdate User Training Conference is ratcheting up to the supreme level of 10 and preparing for takeoff... in less than five weeks! Check out our 10 reasons to go to our 10th annual conference, including a jam-packed schedule, hands-on training, and one-on-one support. Oh, and did we mention the In-N-Out food truck will be at our opening reception? Bring on the burgers!

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