Blog
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Content Management, Marketing & Recruitment
(More) SEO for College and University Websites
Increasing your college or university’s search rankings can have profound effects on enrollment, and one of the most immediate and accessible ways to do this is by practicing smart SEO.
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Reach Prospective College Students: Write Emails That Lead to Clicks
Following are a few insights into how you can spice up your email communication to snag students’ attention—at least for a few seconds.
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Content Management, Marketing & Recruitment
SEO for College Websites [INFOGRAPHIC]
Search engine optimization (SEO) has been around as long as Google; however, the technique is getting more attention as schools try to figure out how to maximize their limited marketing dollars.
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Technology & Development, Marketing & Recruitment
Net Price Calculators for Higher Ed: Does Yours Add Up?
With estimates ranging from $10,000 annually for community colleges to over $60,000 annually for private colleges, students want to know the specific costs associated with your institution.
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5 Ways to Use the 2018 E-Expectations Data to Increase College Enrollment
Here are 5 ways you can tailor the 2018 E-Expectations Trend Report data to help you attract prospective students who are the best fit for your institution.
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College Website Redesign: Who Should Manage It?
Once you have defined the parameters of your website redesign, your next step is deciding whether it’s an internal or external project.
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Can Banner Ads Boost Your School's Website Traffic?
Digital advertising is leveling the playing field in academia with the help of Google search, banner ads, and retargeting strategies.
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The Best CMS for Higher Ed: Self-Hosted or SaaS?
In your quest to choose the best web content management system for your college or university, you’re going to come across the choice of either SaaS or Self-Hosted.
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Technology & Development, Content Management
6 Website Administration Problems that a CMS Can Solve
Fundamentally, a CMS allows you to publish and manage content for your website—but it has the capability to do so much more.
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8 Website Design Trends in Higher Education
How can you ensure that your college or university’s website will meet today’s needs, but also continue to be relevant and look good 2 or 3 years down the road?
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