Blog
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Web Design, Content Management
Content Audit: What Is a Qualitative Evaluation?
In a website redesign, if you take time to really evaluate existing content and your content plan up front, you’ll avoid mistakes that can cost you time and resources later on.
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Writing Content for Your College or University Website
There is a simple way to advise content contributors about writing content for your school’s website: Go with the Flow.
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Web Design, Content Management
Conducting a Pilot Content Audit for Your Higher Ed Website
A pilot audit is a test run with your content audit team using sample content taken directly from your existing website.
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Web Design, Content Management
Tools for a Successful Higher Ed Content Audit
The good news about conducting a website content audit is that there are a number of free and fee-based tools to make the process faster and easier.
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Content Management, Web Design
Understanding Quantitative Data from Your Content Audit
You know that compiling a comprehensive report of your website’s content and its data is a key step in a website redesign, but what does it mean?
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Web Design, Content Management
Content Inventory: How to Capture and Record Data from Your Website
Before you launch into new content creation or migrate content to your new website during a redesign, save time and resources by evaluating your existing content.
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Marketing & Recruitment, Content Management
(More) SEO for College and University Websites
Increasing your college or university’s search rankings can have profound effects on enrollment, and one of the most immediate and accessible ways to do this is by practicing smart SEO.
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Marketing & Recruitment, Content Management
SEO for College Websites [INFOGRAPHIC]
Search engine optimization (SEO) has been around as long as Google; however, the technique is getting more attention as schools try to figure out how to maximize their limited marketing dollars.
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Technology & Development, Content Management
6 Website Administration Problems that a CMS Can Solve
Fundamentally, a CMS allows you to publish and manage content for your website—but it has the capability to do so much more.
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Content Management, Technology & Development
The Best Online Faculty Directories in Higher Ed
A faculty and staff directory should be easy to find online and easy to navigate for students and staff. These institutions have have taken directories in a creative direction.
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