Blog
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Research, Marketing & Recruitment
Social Media Strategy for Colleges and Universities
There may be a percentage of prospective students who will open mail from your school, but your best bet in reaching Gen Z is online.
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Marketing & Recruitment, Web Design
Higher Education Website Design: 8 Tips for Your Institution
Your college or university’s website is a crucial part of your marketing strategy. Make sure to put your best foot forward with our higher ed web design guide!
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Marketing & Recruitment, Technology & Development
Why Prospective Students Aren't Filling Out Your Forms
Low form conversions can negatively affect your student recruitment efforts. Use these tips to gather the data you need to get more students through the door.
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Content Management, Marketing & Recruitment
Google Analytics for Higher Education: The 5 Metrics to Know
Google Analytics is a crucial tool for any higher ed institution increasing its online presence, so make sure that you’re tracking the important metrics.
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Marketing & Recruitment, Content Management
Higher Ed Trends 2019: Marketing, Recruitment, and Technology
Read the 2019 E-Expectations Trend Report from OmniUpdate and Ruffalo Noel Levitz to learn how your college or university can better reach prospective students online.
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Marketing Your Higher Ed Site: Is Your Online Presence Where It Needs to Be?
With the web being the great equalizer that it is, a great college website and the right digital marketing strategy can help any school bridge the name recognition gap and meet its academic recruiting goals.
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Content Management, Marketing & Recruitment
The Best College and University Digital Marketing Campaigns
Are you ready to create a top-notch higher ed digital marketing campaign for your school? Borrow ideas from these award-winning colleges and universities.
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Top 7 College Admissions Recruiting Trends
Understanding recruitment trends can help you better shape your marketing campaigns for the new year.
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Marketing & Recruitment, Web Design
5 Tips for Attracting Students to Your College Website
With college enrollment dropping, these tips can help you attract students to your college website.
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Marketing & Recruitment, Research
Want to Reach College-Bound Students? Keep It Short and Sweet
In today’s world of constant connection and instantaneous information, prospective students can get frustrated if they have to wait even a day to get information from you.
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