READ WHITE PAPER NOW!
Personalizing Your School’s Digital Presence:
How a CMS Makes It Easy

Personalizing your college or university’s digital presence is the process of creating a customized experience for everyone who visits your website. It provides unique content that’s tailored to specific searches. It’s also intuitive: Actions from past visits determine what future content a specific website visitor will see.
This white paper presents everything you need to know about creating a digital personalization journey for your website visitors.
In this white paper, you'll explore:
- The various types of personalization.
- The value digital personalization brings to your institution’s digital presence.
- Steps involved in implementing a personalized journey for each member of your audience.
- Design features and tools to enhance and aid in digital personalization.
- Ways you can use data to craft a digital engagement personalization plan.
- Examples of colleges and universities that are doing digital personalization right.