Integrated Offering Aims to Help College and University Websites Achieve a Competitive Recruitment Edge
Camarillo, CA - September 8, 2010 - OmniUpdate and nuCloud have formed a strategic partnership that allows OmniUpdate, the leading web content management system (CMS) provider to higher education, to offer the nuCloud interactive campus map (ICM) as a module within OU CampusTM, OmniUpdate's CMS product. The ICM expands OmniUpdate's portfolio and makes it easier for clients to manage related content.
According to the 2010 Noel-Levitz E-Expectations survey of more than 1,000 college-bound high school seniors, web content is critical to engage students and their families and can significantly influence the recruitment process. Of the surveyed students, 77% said that a campus visit form was valuable. However, because of travel costs and time limitations, students often cannot tour every institution in which they are interested. Other relevant report highlights include the following: 76% of students use Facebook, 58% identified virtual tours as valuable, and 52% have viewed videos about colleges (though only 10% are on YouTube). In turn, an ICM and virtual tour can be an important element affecting a student's decision to apply to a school.
nuCloud's ICM solution is built on the Software-as-a-Service (SaaS) model, allowing them to easily enhance services and scale their offering to an institution's site, whether it has one video or thousands. nuCloud also supports embedding of the ICM into an institution's Facebook page. Optional services include map design, interface design, and asset implementation.
"A CMS is an essential tool because it ensures that critical web content is managed properly," said Lance Merker, President and CEO of OmniUpdate. "We are pleased to offer our CMS in conjunction with an ICM supported by a distinguished leader in the field of higher education web development. We strongly believe this integrated package provides campuses with an important new technology tool they need to help achieve their online content goals." Kyle James, nuCloud Co-Founder, added, "This is an exciting time in the area of web development. We expect significant growth in the demand for ICM solutions ahead."
OmniUpdate, Inc. provides higher education institutions with enterprise-class web content management system (CMS) solutions to easily and cost-effectively manage and enhance their web presence and take advantage of the latest web technologies. The company's flagship web CMS, OU CampusTM, is a secure and scalable solution offering a complete feature set, extensible tools, and deployment flexibility supported by remarkable customer service and extensive community resources. More than 550 college and university websites are managed using OU Campus.
For more information, visit www.omniupdate.com
nuCloud, LLC is a provider of quality, user-friendly interactive campus maps. Founded in 2008, nuCloud is backed by almost two decades of combined experience in the higher education web world. The company's interactive maps are built on the Software-as-a-Service (SaaS) model, which allows for continual upgrades and enhanced customer services.
For more information, visit www.nucloud.com