Resource Hub

White Paper

2017 E-Expectations Trend Report

Get takeaways and practical recommendations to help you create and execute an engagement strategy that optimizes online, digital, and social media channels. Learn what resonates most with parents and students, making it easier for you to create your own engagement strategy for tangible results.

Webcast

Design for Your Users, Not Yourself

Watch this webcast to learn how to efficiently test your website's IA and overall web experience using your most important resource: your students!

Webcast

Content Governance: The Most Important Thing You Aren't Doing

Watch this webcast to learn why a strategic and organized content governance plan is an essential step when looking to build a more comprehensive digital strategy.

Webcast

Confessions of a Web Professional: Tips, Tools, and Hacks for Getting the Job Done

Watch this webcast to learn tools and hacks for managing time, tips to inspire web professionals, and how to improve overall website health.

White Paper

A Guide to Web Content Management System Evaluation

Purchasing a web CMS can be a lengthy and very expensive process if proper steps aren't taken to ensure the best fit for your institution. This white paper offers a general understanding of web content management, a sample needs assessment for evaluating a CMS for a higher ed institution, and typical areas of overspending that can occur.

White Paper

2016 E-Expectations Trend Report

The summer between junior and senior year is pivotal in terms of a student's college selection process. Test scores arrive. Talks about money transpire. College visits take place. And minds change. As they transition from prospects to inquirers to applicants, students' online behavior related to the college search changes, too.

White Paper

Digital Transformation in Higher Education

This study determines that as current and prospective students’ digital expectations rise rapidly, so does the need for colleges and universities to step up their web presence.

White Paper

XML and the College Website: A Practical Look at the Use of XML and XSL

When it comes to web content management, there are no greater challenges than repurposing content and template controlled publishing. This white paper discusses the benefits of XML combined with XSL and looks at how higher ed institutions can improve web content management using this powerful technology.

White Paper

Understanding Open Source: Free Puppy Syndrome and Other Maladies

This white paper uncovers the four most common reasons college and university web teams gravitate toward open source products like Drupal and WordPress and provides cautionary information about those arguments to help you make an educated decision for your own institution.

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