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  • Content Management

    6 Easy Ways to Support and Energize Your Web Editors (Part 2)

    Technology is changing everything! Keeping editors, who are tasked with updating the college website, engaged and energized is vitally important. But, our daily work routines can be uninspiring and weighed down by process. So, how do you turn the dreaded “no one looks at the website” response into: “6,000 people looked at my web page!" Here are six ways you can support and energize your web editors.

  • Content Management

    Captain's Log: Preparing to Energize Web Editors (Part 1 of 2)

    “Have you updated your web pages today?” I’m told I ask this question a lot. Not that I bug people, but hey, I love my college’s website. Whatever the answer, I instinctively launch into Mothership mode. Yeah, The Mothership—my Star Trek euphemism for our college’s website. It’s our base that leads, carries, and delivers vital information that our students, staff, and community expects. So, why would staff be hesitant or scared to update it?

  • Technology & Development, Content Management

    E-Expectations: Have you Considered Your College Website's Mobile Audience?

    Mobile use is now the norm. Yet, many colleges and universities are still struggling to give mobile users an optimal experience. The 2014 E-Expectations Report, The Online Preferences of College-Bound High School Seniors and Their Parents reveals why that is both astounding and a cause for concern.

  • Content Management

    Analytics Gadgets: Data at Your Fingertips

    It’s no secret that web analytics are the essential tool you need to unlock the mysteries of web visitors. Without analytics, you have little chance of understanding where visitors came from and what they are doing when they arrive. Welcome the integration of OU Campus and Google Analytics.

  • Usability, Content Management

    Top Ten for Version 10

    No blog would be complete without at least one top ten list! My list of top ten features in OU Campus version 10 includes modernized interface, icons, drag-and-drop functionality, notifications, reports integration and standardization, and the list goes on. What took the number one spot on the list? You’ll have to read on to find out!

  • Content Management

    Small Web Team: When Buying a CMS Makes Sense (Part III)

    The web used to be seen as a task or project belonging to either IT or Marketing. There is only a minor reference to it in their long list of responsibilities. Then one day they realize they've been ambushed. They find themselves accountable, perhaps unofficially, for what's happening on the web. Everyone expects them to do their full-time jobs and make their part of the website amazing... yet no one cares how. These people need help!

  • Content Management

    Small Web Team: When Buying a CMS Makes Sense (Part II)

    A good developer is worth his or her weight in gold. We can never have enough of them. But, if an institution has a small web team, there may be too much work or responsibility on the shoulders of too few. Especially if the developer decides to go on vacation or, even worse, leave. And let's face it... a great developer is in high demand.

  • Content Management

    Small Web Team: When Buying a CMS Makes Sense (Part I)

    Some institutions simply need to get their current site up and running with a CMS as quickly as possible. This need for speed is often driven by a higher institutional mandate such as improving site security or web accessibility, adding mobile or online catalog capabilities, or simply getting their content and branding under control. Their current solution may lack the functionality to get it done quickly or is simply too difficult for their content contributors to use.

  • Content Management

    Ready to Join the Social Media Mashup?

    In today's social world, media feeds are scattered and visitors have to navigate away from your website to get the latest scoop. Why not keep them on your site to get updates? Our newest module for our OU Campus web content management system does just that. OU Mashup creates an interactive focal point for social engagement on your website.

  • Content Management

    Getting Your Users to Love Change
    (or at Least Kind of Accept It)

    Technology is all about change. Those who work with it know that fact and accept it as part of the job. How well does your campus accept change? You might just be starting out with OU Campus, or you might be making the move to version 10 of the CMS. Either way, it's a good thing to strategize and figure out how to ease your users into the change that's coming.


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