Blog
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Free SEO Tools for Higher Ed
These tools can help you master the basics of search engine optimization (SEO), understand the reasoning behind SEO, and learn how to maximize SEO using your content.
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Nine Tips for Pitching a CMS to Your Leadership Team
How do you convince your leadership team that it’s time to invest in a new CMS? Here's some advice from the OmniUpdate team and your peers that you, too, can use when pitching a CMS to upper management.
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Content Modeling: Why Do It?
Imagine your website as a giant three-ring binder. This is the structure a well-organized website should emulate, and one of the easiest ways to achieve such hierarchy is by creating a content model.
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Implementation 101: Success with OU Campus
Being proactive in creating a successful customer journey helps us build momentum as we work so that our customers finish strong. Here’s how we do it.
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Content Management, Marketing & Recruitment
Web Trends in Higher Education: What You Need to Know
We have curated a list of topics from industry thought leaders to help you contemplate next steps in making your website and social presence better than ever.
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News & Events, Content Management
GDPR and What It Means for Your Campus
Does your school have international students? Have you received website inquiries from prospective students living overseas? Do any of your alumni and donors live abroad? If so, read on.
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OU Campus Snippets Enhancements
Snippets are a type of reusable content that serve as a starting point for users to quickly add and edit content to a web page while maintaining design consistency. And now, with the release of OU Campus version 10.8, Snippets are even better!
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Content Management, Marketing & Recruitment
Make It Your Mission to Stop Using Mission Statements as Web Content
Mission statements aren't bad, but they don’t make for the best web content. At the very least, they don’t deserve premium real estate on your site.
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News & Events, Technology & Development
Another Week: Another Drupal Cyberattack
Same story, different week: Drupal has once again made news with two vulnerabilities that make cyberattacks easy. If your institution has been affected, it might be time to rethink your CMS.
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Content Management, Marketing & Recruitment
Aligning Web Content with Your Marketing Goals
Here are a dozen ways you can celebrate your institution’s distinctive character, engage audiences, and connect your school with something bigger.
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